Degree: Bachelor of Business Administration
Major: General Business
Hours: 120
The Â鶹ÊÓƵ Bachelor of Business Administration Degree in General Business, available as a residential or fully-online degree program, provides you an opportunity to study the fundamentals of a business enterprise. It enables you to receive a thorough education in business without a major in a specific business discipline. This focus gives enough flexibility so you can explore various career paths. The online degree program is designed to help you develop an understanding of the roles of ethics and public policy in business. Our school of business is among the world’s elite AACSB accredited universities – a distinction earned by only 5% of the world’s business schools.
Watch the interview with Dr. Swerdlow to learn more about the General Business degree program and concentrations.
This BBA General Business program allows for a wide variety of careers including customer service coordination, human resources management, retail management, sales and marketing and entrepreneurship – and you can complete the program on-campus or from the comfort of your office at home.
Office/business manager, sales manager, retail manager